The history of Norev has been written with a strong emotional and affective charge because it is intimately linked to childhood memories - our first little cars, to play with, to collect, to have fun...
When you hold a Norev toy car in your hands, you are initially overcome by nostalgia for a past marked by a form of carefree freedom, just like the primary joy aroused by the sight of the first toy car you owned. Intimate stories come to the fore, mixing family tales and fond memories.
We are a family and industrial company born in Lyon in 1945, which makes children and adults dream. We design, manufacture and distribute model cars for car enthusiasts and miniature toy cars for children.
"There is no country but childhood", wrote Roland Barthes, Norev is this passion anchored in childhood that accompanies us in adulthood, from the small car to the miniature collection.
You will find on our site a large choice of scale models in several scales: cars, trucks, rally cars, convertibles, saloons, fire engines, police cars, Gti, youngtimers and racing cars!
The major car brands are represented: Alfa-Romeo, Alpine, Audi, Bmw Citroën, Dacia, Ford, Jeep, Opel, Peugeot, Simca, Mercédès, Porsche, Renault, Simca, Volvo, VW and many others.
Also present are large-scale emblematic models such as the Citroën DS19, the Porsche 911, the Jaguar E-type or the Ford Mustang.
This site is an invitation to travel, preserving the traces of automotive history and leading to reverie.